Honda Live Ad
May 30th, 2008 | Published in Blog
Okay so the hype is finished and the ad airs live. And the finished production - hmm, well a bunch of skydivers spell out “HONDA” .
Okay so obviously very difficult and airing it live also a major feat in itself, but is that it ?? I thought there may be something more “extreme” like an air to air transfer or a Honda car free-falling and skydivers getting in or out..some reference to air or carbon emissions (free falling through air / co2 reference maybe) and the same tagline at the end - the power of dreams - not really sure why a skydive is related to the power of dreams….I’m sure there was a lot of stress during the making and hats off to the skydivers but after all the hype a bit underwhelming..